America's favorite set of twins dropped by the Today Show to chat up with Matt Lauer and Meredith Viera about their recent fashion ventures.

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"...Mary Kate and Ashley Olsen hit up the 'Today Show' this morning to discuss their upmarket clothing line, their billion dollar empire, and the public attention they get...as well as plans to grow the "under exploited tween boys" market. The pair took over control of their company Dulstar Entertainment group two years ago and have built and empire which is worth over $1 billion in sales a year. Their fashion line for tweens accounts for 80% of the company's annual revenue."

{Hollyscoop}